Sub-Second Mobile Response Architecture
Engineered sticky call headers, upfront licensing and insurance verification badges, and single-tap estimate scheduling.
Project / Home ServicesRegional & Overseas Desk
Home Services · Google LSA & Speed-to-Lead
Click-to-Call Mobile Site & 45-Second Speed-to-Lead Automation
Built a high-converting mobile click-to-call website, launched Google Local Services Ads, and deployed automated SMS speed-to-lead responding to homeowner estimate requests in under 45 seconds.
Sector: Home Services
Location: Regional & Overseas Desk, Karnataka
Timeline: 90-Day Acceleration
< 45s
Lead Response Time
Slashed response time from 5 hours to under 45 seconds, beating every local competitor to the customer.
+140%
Booked On-Site Estimates
More than doubled confirmed estimate walkthroughs without increasing total monthly advertising spend.
$18,500
Average Remodeling Contract Value
Customer intake forms screened out low-value repair requests, focusing estimating crews on high-margin projects.
01 The Situation
The challenge before we started.
The contractor was spending heavily on pay-per-click ads but losing jobs because office staff took 4 to 6 hours to return estimate requests. By the time they called back, homeowners had already hired a competitor.
Project Objective
Dominate local search 3-pack rankings, capture emergency and replacement calls, and eliminate lead response delay with automated speed-to-lead.
02 What We Did
Strategy, execution & implementation.
Replaced the slow desktop site with an agile mobile-first architecture featuring prominent click-to-call buttons; configured Google Guaranteed LSA; integrated automated SMS text-back within 45 seconds of form submission.
Local Services Ads Optimization
Verified licensing and insurance to secure the Google Guaranteed badge, generating qualified direct phone inquiries.
Automated Instant SMS Follow-Up
When a homeowner submits an estimate request, our automation texts them back in 45 seconds offering an immediate appointment slot.
Zero Lost Calls on Job Sites
If technicians miss an incoming call while on a job, the system immediately texts the caller back: 'Sorry we missed your call, how can we help?'
Key Takeaway
"In home services, speed is the single greatest competitive advantage. Over 60% of homeowners choose the contractor who responds first. Automated SMS follow-up wins jobs before competitors even see the notification."
"The missed-call text back alone saved us tens of thousands of dollars in our first month. When we’re on a ladder or under a house, SAVHN’s system keeps booking estimates for us."
Operations Manager — Design-Build & Mechanical Contracting Firm
03 Services Provided
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